You don't have to study Flash to light up your site with animations. Through the Site builder you can select the from a list of Flash Intro Animations and can customize the text to be animated.
Customize your Navigation Menu's with Flash effects.
Now, there is no need to go for costly HTML editors. Here, you can use the online HTML editor to create and edit your website pages. It's extremely user friendly user interface allows even a novice to create a professional looking website in about an hour.
